Draft for legal review. This text is not yet final and may change before launch.
Advertising Policy
Last updated 28 October 2026
What can and can't be advertised on our network. Every campaign is reviewed against this policy before it runs and checked again while it runs.
Always prohibited
- Malware, unwanted software, forced or automatic downloads, and browser lockers.
- Phishing, fake login pages, fake system or virus alerts, fake chat or missed-call notifications.
- Illegal gambling, or gambling aimed at countries where it is not licensed.
- Illegal drugs, weapons, counterfeit goods, and services that facilitate crime.
- Content that sexualizes minors, non-consensual content, hate, harassment or violent extremism.
- Deceptive financial offers: guaranteed returns, unlicensed investment or crypto schemes, fake celebrity endorsements.
- Landing pages that redirect elsewhere after review (cloaking) or change by visitor in order to hide prohibited content.
Allowed with care
- Software and VPN offers: the download must be the advertised product, from a reputable source, with a clear install process.
- Sweepstakes and lead generation: terms, prize conditions and the advertiser's identity must be visible on the landing page.
- Dating: no misleading claims about who will contact the user; profiles must not use stolen photos.
Landing page rules
- The page must load fully, match the campaign's category and work on the devices you target.
- No back-button hijacking, endless alerts or tricks to stop the user leaving.
- Subscriptions and recurring charges must be clearly stated before the user commits.
Enforcement
We may reject or pause campaigns, remove funds spent on violating campaigns from refunds, and close accounts that break this policy. Serious violations (malware, phishing) are reported to the relevant authorities and platforms.
Report an ad: [email protected]. Include the page where you saw it and the URL it opened.